Charlotte — Founder & Jeweller

“Jewellery instantly accessorises and transforms every outfit. Empowering both women and men to look in the mirror and think I look and feel incredible today is why I do what I do. I have always been creative and obsessed with fashion. I started to make my own jewellery many years ago after getting frustrated that everything gold I would buy from the shops would just tarnish in a few weeks… I trained as a jeweller and set out to find quality alternative materials that would not tarnish or turn me green but importantly were affordable and such high quality to look great for years to come.

I couldn’t believe it but people around the world started buying my jewellery online. It was the best feeling seeing everyone walking around in jewellery that I had both designed and made from scratch myself. It still makes my heart burst now and I’m forever grateful to every single person who supports us.”

Charlotte, Founder & Jeweller

Our Story

In October 2023 Charlotte rebranded as Jessica and James Stylelab. The world of permanent jewellery was beginning to be a major trend worldwide. She wanted to create a bespoke permanent jewellery experience where everyone is invited to come and get the chance to design their own unique custom fitted jewellery in person at an affordable price.

Being experienced jewellers really sets us apart from the crowd. Your safety, the design experience, the fit and quality of the jewellery is our highest priority. We only use the highest quality materials sourced direct from Birmingham’s Jewellery Quarter — fully waterproof, non-tarnishing, and skin-safe.

“Permanent jewellery is everything I love about jewellery! It’s not just about the end result, it’s the experience of being able to come down in person to choose something special that is so meaningful to you… I can’t believe how far we have come as a brand with customers all over the world. Opening the Stylelab in Uttoxeter has been amazing and feels like a dream.”

Charlotte, Founder